Maruti Alto 800 new look with luxury features, price is only 3 lakh

In a move that’s set to shake up the entry-level car segment in India, Maruti Suzuki has unveiled the much-anticipated 2024 model of its iconic Alto 800.

This latest iteration of India’s beloved small car promises to blend affordability with modern features, potentially redefining what budget-conscious buyers can expect from their first car.

A Design Evolution

The 2024 Alto 800 marks a significant departure from its predecessor in terms of design. While retaining its compact dimensions, the new model sports a more contemporary look that aligns with Maruti Suzuki’s current design language.

The front fascia now features a larger, hexagonal grille flanked by sleeker headlamps, giving the car a more assertive presence on the road. The bumper has been redesigned with more pronounced contours, housing fog lamps in higher trims – a first for the Alto 800.

Moving to the side profile, new character lines run along the length of the car, breaking the monotony of the previous model’s slab-sided look. The wheel arches are slightly more pronounced, accommodating 14-inch wheels on top variants, up from the 13-inch ones on the outgoing model.

At the rear, redesigned tail lamps and a new bumper complete the car’s fresh look. The overall effect is a more mature and premium appearance, without sacrificing the Alto’s inherent simplicity and charm.

Powertrain: Efficiency Meets Performance

Under the hood, the 2024 Alto 800 continues to be powered by a refined version of Maruti’s tried-and-tested 796cc, three-cylinder petrol engine. However, this powerplant has undergone significant updates to meet the latest BS6 Phase 2 emission norms.

The engine now produces 48 bhp and 69 Nm of torque, a slight increase from the previous model. More importantly, Maruti claims a class-leading fuel efficiency of 24.5 km/l, thanks to various technological improvements including:

  1. Dual jet, dual VVT technology
  2. Idle start-stop system
  3. Improved thermal management

Transmission options include a 5-speed manual as standard, with the addition of an AMT (Automated Manual Transmission) option on higher trims, catering to the growing demand for automatic vehicles in urban areas.

In a nod to the increasing focus on alternative fuels, Maruti has also introduced a factory-fitted CNG variant, which promises even lower running costs for budget-conscious buyers.

Interior: Small Space, Big on Features

Step inside the 2024 Alto 800, and you’re greeted by an interior that belies the car’s entry-level positioning. The dashboard has been completely redesigned, featuring a more upmarket look with better quality plastics and improved fit and finish.

The centerpiece of the new interior is a 7-inch touchscreen infotainment system on higher trims, a feature previously unheard of in this segment. This system supports both Apple CarPlay and Android Auto, bringing smartphone connectivity to even the most affordable car segment.

Other notable interior features include:

  1. Digital instrument cluster with multi-information display
  2. Steering-mounted audio controls
  3. Improved seat cushioning for better comfort
  4. Rear parking sensors with camera (on top variants)
  5. Keyless entry with push-button start

Despite its compact exterior dimensions, Maruti’s engineers have worked hard to maximize interior space. Clever packaging has resulted in marginally improved headroom and legroom, especially for rear passengers.

Safety: A Top Priority

In line with the increasing focus on vehicle safety in India, the 2024 Alto 800 comes with a host of safety features, many of which are now standard across all variants:

  1. Dual front airbags
  2. ABS with EBD
  3. Reverse parking sensors
  4. Speed alert system
  5. Seat belt reminders for both front passengers

The car’s body shell has also been strengthened to better comply with the upcoming Bharat NCAP norms, potentially improving its crash test performance.

Variants and Pricing

The 2024 Maruti Alto 800 is available in four trim levels:

  1. Std (O)
  2. LXi
  3. VXi
  4. VXi+

Prices are expected to start from Rs. 3.25 lakh for the base Std (O) variant, going up to Rs. 4.95 lakh for the top-spec VXi+ AMT variant (all prices ex-showroom, Delhi). The CNG variants command a premium of about Rs. 75,000 over their petrol counterparts.

While these prices represent a slight increase over the outgoing model, Maruti justifies this with the significant upgrades in design, features, and safety equipment.

Market Impact and Competition

The launch of the 2024 Alto 800 is expected to have a significant impact on the entry-level car segment in India. With its combination of fresh design, improved features, and Maruti’s legendary reliability and after-sales network, the new Alto 800 poses a serious challenge to competitors like the Renault Kwid and Datsun redi-GO.

Industry analysts predict that the new model could help Maruti Suzuki consolidate its dominant position in the small car market. Puneet Gupta, Director at IHS Markit, notes, “The Alto has always been the first choice for many first-time car buyers in India. With these updates, Maruti has ensured that it remains relevant and attractive to a new generation of customers.”

Future Outlook

While the 2024 Alto 800 represents a significant step forward, Maruti Suzuki is already looking ahead. Rumors suggest that the company is working on a fully electric version of the Alto, which could debut by 2025-26.

This aligns with Maruti’s stated goal of introducing more eco-friendly vehicles in the Indian market. The company has already announced plans to invest heavily in electric and hybrid technology, and an electric Alto could be a game-changer in making EVs accessible to the masses in India.

Conclusion – Maruti Alto 800

The 2024 Maruti Alto 800 is more than just a facelift of India’s favorite small car; it’s a reimagining of what an entry-level car can be. By introducing features previously unseen in this segment and maintaining its core values of affordability and efficiency, Maruti Suzuki has once again raised the bar in the small car market.

As the new Alto 800 hits the roads, it carries with it the hopes and aspirations of millions of Indians looking to buy their first car. If initial reactions are anything to go by, it seems Maruti has another winner on its hands.

In the words of Kenichi Ayukawa, MD & CEO, Maruti Suzuki India, “The Alto has been a symbol of pride for Indian car owners. With the 2024 model, we aim to strengthen this legacy and provide our customers with a product that meets their evolving needs without compromising on the core Alto values of affordability and reliability.”

As India’s automotive landscape continues to evolve, the 2024 Maruti Alto 800 stands as a testament to the enduring appeal of smart, efficient, and value-for-money mobility solutions. It’s not just a new car; it’s a new benchmark in entry-level motoring.

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