Honda Amaze launch in market with new look and ADAS features

Honda Amaze : In a groundbreaking move that’s set to redefine the compact sedan segment in India, Honda has unveiled the 2024 Amaze.

This third-generation model isn’t just a facelift; it’s a comprehensive overhaul that brings premium features and cutting-edge technology to an affordable price point.

Most notably, the new Amaze becomes the first car in its segment to offer Advanced Driver Assistance Systems (ADAS), marking a significant leap forward in democratizing safety technology.

Honda Amaze A Fresh Face in the Crowd

The 2024 Honda Amaze sports a refreshed design that exudes sophistication and modernity.

The exterior upgrades are subtle yet impactful, giving the car a more premium appearance without straying too far from its recognizable silhouette.

Key exterior features include:

Honda’s signature chequered flag pattern grille with chrome upper moulding

  • LED projector headlamps with integrated LED Daytime Running Lights (DRLs) and turn indicators
  • LED projector fog lamps
  • Iconic wing-shaped LED taillamps
  • Shark fin antenna
  • Classy diamond-cut 15-inch alloy wheels
  • Power-folding and adjustable ORVMs with LED turn indicators

The new Amaze retains its compact dimensions, measuring 3,995mm in length, 1,733mm in width, and 1,500mm in height. With a wheelbase of 2,470mm and a ground clearance of 172mm, it strikes a balance between interior space and urban maneuverability.

The 416-liter boot space remains one of the largest in its class, adding to the car’s practicality.

Honda Amaze Interior: A Blend of Comfort and Technology

Step inside the 2024 Amaze, and you’re greeted by a cabin that punches above its weight class.

Honda has paid attention to both aesthetics and functionality, creating an interior that feels more upmarket than its price tag suggests.

Notable interior features include:
  • Premium beige and black two-tone color-coordinated interiors
  • Spacious cabin with headrests for all seats (a segment-first)
  • Floating 8-inch Advanced HD Display Audio system
  • 7-inch HD full-color TFT mid-meter
  • Wireless Apple CarPlay and Android Auto connectivity
  • Wireless smartphone charger
  • One-touch push-button start/stop
  • PM 2.5 cabin air purifying filter (best-in-segment)
  • Fully automatic climate control with Max Cool function
  • Rear AC vents
  • Remote engine start via key fob (segment-first)
  • Walk-away auto lock
  • Smart cabin storage solutions

The interior upgrades focus on enhancing comfort and convenience, with features like enhanced shoulder and headroom for rear passengers, making the Amaze a more compelling option for family use.

Honda Amaze Performance and Efficiency: Tried and Tested

Under the hood, Honda has chosen to stick with what works. The 2024 Amaze retains the reliable 1.2-liter i-VTEC petrol engine, known for its balance of performance and efficiency.

This four-cylinder SOHC unit produces 90 PS of maximum power and 110 Nm of peak torque.

Transmission options include:
  • 5-speed manual transmission
  • CVT (Continuously Variable Transmission) with paddle shifters
  • Fuel efficiency remains a strong point for the Amaze:
  • Manual transmission: 18.65 km/l
  • CVT: 19.46 km/l

While these figures are impressive, some enthusiasts might have hoped for a bump in power or the introduction of a hybrid option to keep pace with evolving market trends.

Honda Amaze ADAS: A Game-Changer in the Segment

The headline feature of the 2024 Honda Amaze is undoubtedly the introduction of ADAS, marketed as Honda Sensing.

This makes the Amaze the most affordable car in India to offer such advanced safety features, previously reserved for more premium segments.

The Honda Sensing suite includes:
  • Adaptive Cruise Control
  • Lane Keep Assist
  • Collision Mitigation Braking System
  • Road Departure Mitigation System
  • Auto High-Beam Assist

These features not only enhance safety but also reduce driver fatigue, especially during long journeys or in heavy traffic conditions.

The inclusion of ADAS in the Amaze is a clear indication of Honda’s commitment to democratizing safety technology across its lineup.

Honda Amaze Comprehensive Safety Package

Beyond ADAS, the 2024 Amaze comes loaded with an impressive array of safety features:

Standard across all grades:
  • Advanced Compatibility Engineering (ACE™) Body Structure with 45% high-tensile steel usage
  • 6 Airbags (Dual Front i-SRS, Front Seats i-Side & Side Curtain)
  • 3-point Emergency Locking Retractor (ELR) seatbelts and Seatbelt Reminder for all 5 seats
  • Vehicle Stability Assist (VSA) with Electronic Stability & Traction Control
  • Hill Start Assist (HSA)
  • Anti-lock Braking System (ABS) with Electronic Brake Distribution (EBD)
  • Brake Assist (BA)
  • Emergency Stop Signal (ESS)
  • ISOFIX compatible Rear Side Seats with Lower Anchorage & Top Tether
  • Rear Parking Sensors
  • Pedestrian injury mitigation technology
  • Additional safety features in higher trims:
  • LaneWatch™ Camera (First in Segment)
  • Multi-angle Rear Camera with Guidelines
  • Headlight Integration with Wipers

This comprehensive safety package sets a new benchmark in the compact sedan segment, potentially influencing competitors to up their game in terms of safety offerings.

Honda Amaze Variants and Pricing

The 2024 Honda Amaze is available in three variants:
  • V
  • VX
  • ZX
Pricing for the manual transmission variants:
  • V: ₹8.00 lakh
  • VX: ₹9.10 lakh
  • ZX: ₹9.70 lakh
Pricing for the CVT variants:
  • V: ₹9.20 lakh
  • VX: ₹10.00 lakh
  • ZX: ₹10.90 lakh

(All prices are ex-showroom, introductory)

This pricing strategy positions the Amaze competitively within the segment, especially considering the advanced features on offer.

Honda Amaze Color Options

The 2024 Amaze is available in six attractive colors:

  • Obsidian Blue Pearl (New)
  • Radiant Red Metallic
  • Platinum White Pearl
  • Golden Brown Metallic
  • Meteoroid Gray Metallic
  • Lunar Silver Metallic

The introduction of the new Obsidian Blue Pearl color adds a fresh option for buyers looking for something different.

Honda Amaze Market Positioning and Competition

The compact sedan segment in India is fiercely competitive, with the Maruti Suzuki Dzire currently leading with a 61% market share.

The 2024 Honda Amaze aims to challenge this dominance by offering a more premium package with advanced safety features.

Key competitors include:
  • Maruti Suzuki Dzire
  • Hyundai Aura
  • Tata Tigor

With its ADAS features and overall package, the new Amaze positions itself as a more premium offering within the segment.

This could appeal to buyers who are looking for advanced features but aren’t ready to step up to the next segment in terms of price.

Honda Amaze The Honda Connect Advantage

Adding to its tech credentials, the 2024 Amaze comes with Honda Connect, offering over 37 connected car features.

This telematics system provides features like:

  • Geofencing
  • Vehicle tracking
  • Trip analysis
  • Speed alerts
  • Remote functions via smartphone app

Honda is offering a complimentary 5-year subscription to Honda Connect with the new Amaze, adding value to the overall package.

Honda Amaze Customization Options

Understanding the importance of personalization, Honda offers two accessory packages for the new Amaze:

  • Signature Package
  • Utility Package

These allow buyers to tailor their Amaze to their specific needs and preferences, adding another layer of appeal to the car.

Honda Amaze Environmental Considerations

While the 2024 Amaze doesn’t introduce any major powertrain changes in terms of electrification or hybridization, Honda has made efforts to improve the car’s environmental credentials:

  • Improved fuel efficiency reduces overall emissions
  • Use of more recyclable materials in construction
  • Enhanced aerodynamics for better efficiency

However, the lack of a hybrid option might be seen as a missed opportunity in an increasingly eco-conscious market.

Honda Amaze Conclusion: A New Benchmark in Affordable Sedans

The 2024 Honda Amaze represents a significant step forward in the compact sedan segment. By introducing ADAS features at this price point, Honda has set a new benchmark for safety in affordable cars.

The combination of refreshed styling, enhanced interiors, and advanced technology makes the new Amaze a compelling option for buyers looking for a premium experience without breaking the bank.

While the retention of the existing powertrain might disappoint some hoping for more power or electrification, the focus on safety and technology upgrades aligns well with current market trends and consumer priorities.

As the automotive landscape in India continues to evolve, with an increasing emphasis on safety and technology, the 2024 Honda Amaze positions itself as a forward-thinking option.

It bridges the gap between budget offerings and more premium segments, potentially attracting a wide range of buyers from first-time car owners to those looking to downsize without compromising on features.

The success of the new Amaze could potentially influence the entire segment, pushing competitors to offer more advanced features in their entry-level sedans.

This would ultimately benefit consumers, as advanced safety features become more accessible across price points.

In conclusion, the 2024 Honda Amaze is more than just a new model; it’s a statement of intent from Honda, showcasing their commitment to bringing advanced technology to the masses.

As it hits the roads, it will be interesting to see how it reshapes buyer expectations and competitor strategies in this crucial segment of the Indian automotive market.

Also Read This-

Leave a Comment